Objectives |
fulfilled
at FITUR |
FITUR 2009 is the most complete sales and marketing
tool. You may combine all the marketing actions with the best cost-efectiveness
ratio in order to reach your clients.
WOULD YOU LIKE TO EXHIBIT? SOME OBJECTIVES FULFILLED
AT FITUR
Sales:
Initiate, maintain and secure sales processes with
the entire distribution channel at FITUR.
Create an excellent data base of new contacts, which may end in sales.
- Trade contacts :
Arrange meetings with current and potential clients.
Exploit the distribution channel vertically, along with crossed sales.
Re-educate your clients regarding your products
Present your new features and strategies, canvassing your clients' opinions.
Recover lost clients.
- Distribution
channel :
Identify and attract new partners and distributors from around the world.
Cater for and attend to current clients and suppliers.
Build and promote a certain image in order to facilitate future agreements.
Convince investors.
Develop new markets.
- Market studies :
Test new products and services.
Test new marketing campaigns.
Test brand image and perceptions.
- Brand positioning:
Create and strengthen brand awareness.
Position and re-position brands.
Carry out demonstrations and presentations to clients.
- Media :
Stay in the news by generating media coverage and presenting new features
that will attract the media.
Establish and strengthen good relations with editors and journalists.
WOULD YOU LIKE TO REACH ANY OF THESE GOALS?
